Picking the best key words is essential simply because they will, effectively, function as the traffic drivers to your site or weblog. 

Begin with creating a summary of key words which are relevant to your site. Jot down every term or phrase that’s in your mind. You may also visit your competitor sites and see what key words they use. I also always ask family and friends for terms they’d use to find my products and services. 

It is better to launch three niche websites based on different variations of the same keyword, such as electric guitars, acoustic guitars and home-made guitars, rather than just having one website about guitars. This will increase the likelihood of you ranking high for the related search terms. The more specialized you can make your site, the less competition there will be for the relevant keywords and the easier it will be for you to gain an advantage with some effective SEO keyword optimization. 

The 2nd step would be to analyse your key words to find out how popular they currently are. For this you need to bookmark the Google Keyword Tool. 

Keep in mind that results from this are estimates so you will discover a variation between different keyword tools. 

However, the Google keyword tool is a good tool for providing you with some ideas on potential domain names to use. 

Firstly, you have to select a choice of either to enter several descriptive words or phrases, or key in your website’s URL. For the purposes of registering domain names, we suggest that you utilize the very first option. After you have entered your phrase or keyword, you will have to key in all the random characters which are part of the security features for the external Ad Words Keyword Tool. Then click ‘Get keyword ideas’. 

The outcomes page provides you with the key words associated with the term(s) you entered. The outcomes are displayed in 5 default columns, they are; key words, advertiser competition, local search volume, worldwide monthly search volume and match type. 

The very first four columns are self-explanatory, however column five needs some further explanation. Match type includes a drop down menu which will be default as ‘Broad’. Further possibilities are phrase, exact and negative match. 

Here’s a directory of the keyword data given when the possibility is selected: Broad match: keyword [no punctuation] 

Search engine results show data on relevant variations and similar phrases. 


Phrase match: ‘keyword’ 

Search engine results show data for the searches which match the precise phrase. 


Exact match: [keyword] 

Search engine results shows data for the precise phrase exclusively. 


Negative match: -keyword 

Search engine results shows data that doesn’t range from the keyword phrase you looked for. 

The Google keyword tool also offers an imaginative drop down named ‘Choose columns to display’. This enables you to further analyse the key words. For instance, you will get info on estimated average cost-per-click (CPC), volume trends over a twelve months period and the month that the greatest volume occurred in. All of this makes the Google keyword tool very valuable. 

Once you’ve completed your keyword list, begin using them in your titles, subtitles, and web site and weblog content. 

The Google Keyword Tool is excellent as an investigation tool and, since the tool is closely associated with the largest internet search engine on the planet, there’s synergy by association. You can easily use it and, on top of that, it is free.